The Lorax Premieres on Dr. Seuss’ 108th Birthday

In Theaters this Friday, March 2, 2012

Dr. Seuss would have been turning 108 years old on Friday March 2nd, and in honor of the wonderful imagination he shared with children all over the world, Universal will be premiering the newest adaptation of one of his classic stories, The Lorax.

The Lorax is a mythical creature that stands up for the trees and other precious environmental resources that people continue to exhaust to this day. Danny DeVito (Matilda, ,It’s Always Sunny in Philadelphia) stars as the voice behind the Lorax. He not only voiced the Lorax in English but in Spanish, Italian, German and Russian.

Danny DeVito voiced the Lorax in English, Spanish, Italian, German and Russian

“This is the thing,” DeVito said, “I don’t speak any of the languages. I speak a tiny bit of Italian, but I did it with coaches, and phonetically, it was a lot of work.”

The Once-ler is a young man who begins to cut down trees to make sweaters, and the Lorax warns him that he is going to use up all the trees that are not only beautiful but home to and resources for many woodland creatures. Ed Helms (The Hangover, The Office) is the voice of the Once-ler.

Ed Helms voices the Once-ler

“I really think that if you want to assign, like, a message or assignment to this movie, it’s really just about being a responsible person, being responsible to your community, wherever you live, and not falling, or sort of going, down the greed rabbit hole, staying aware of your values and avoiding excess,” said Helms. “That, I think, is a much more universal take-away from this thing than any particular thing about saving trees or fish or the birds or whatever, I think it’s a little bit bigger than that.”

Zac Efron (17 Again, Charlie St. Cloud) plays Ted, a young boy who has a crush on Taylor Swift’s character, Audrey. She wants more than anything to see a tree, so Ted wanders out of Thneed-ville to find one after his Grammy Norma, played by Betty White (Golden Girls, Hot in Cleveland), tells him about the Once-ler.

Zac Efron in the studio recording the voice of Ted (as seen in the background of the photo).

“I have a lot of vivid memories of my parents and me, you know, reading these books, they would read them to me,” said Efron. “It’s frozen in my mind, I can see them all. Still have them in my room, or what used to be my room.”

Rob Riggle (The Hangover, The Other Guys) joins the cast as the villainous and wealthy mayor of Thneed-ville, O’Hare.

Don’t miss your chance to wax nostalgic and watch this re-imagination of a classic Dr. Seuss story about environmental awareness in IMAX and RealD Tree-D this Friday, March 2, 2012!

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